In a groundbreaking partnership aimed at enhancing shopper engagement and boosting conversions, PriceSpider, the global leader in omnichannel commerce enablement, has joined forces with Epigraph, a leader in 3D and augmented reality (AR) technology.
Together, we are empowering brands to create interactive, customizable 3D shopping experiences that allow customers to tailor products to their unique preferences. This partnership makes it possible for customers to actively participate in the product selection process, choosing colors, materials, and features to build the perfect product, resulting in a highly engaging experience that encourages purchase decisions.
Meet Epigraph: 3D and AR Pioneers
Epigraph are experts in 3D configurators and augmented reality experiences, providing brands with tools for personalized and interactive product customization that resonates with today’s shoppers.
Through Configurator, Epigraph helps brands engage customers by allowing them to explore products as if they were holding or building with them in person. This technology enhances product understanding and engagement, making it easier for customers to see the value in each feature, which is invaluable in guiding purchasing decisions. 3D and AR experiences have also proven to increase the conversion potential of products in almost every sector, boosting average engagement lift by 222% and conversion rate by 201%.
PriceSpider’s Shoppable Where to Buy Enters a New Dimension with 3D and AR
What makes this partnership unique is its ability to put personalization directly in the hands of the customer. Digital shoppers today expect a shopping experience that goes beyond static images; they want to interact with products and understand their options in detail. Imagery that truly engages with shoppers can increase purchase intent and conversions throughout the omnichannel shopper journey. With Epigraph’s high-quality, realistic 3D experiences integrated into the PriceSpider solution, this partnership promises to push the boundaries of what’s possible in an integrated omnichannel shopping experience.
For brands, Configurator has shown impressive results, increasing engagement and conversion rates significantly. By allowing customers to “build” their own product configurations, PriceSpider’s and Epigraph’s solutions not only streamlines the customer journey but also boosts confidence in purchase decisions, making the buying process faster and more intuitive.
Engaging with a product that is interactive and shoppable is different from any other. With PriceSpider and Epigraph, consumers can now view products of interest in a 3D/AR environment, zoom in, rotate, and examine every detail as if it were in their own hands and then checkout at their preferred retailer. The result? Enhanced shopping experiences, increased purchase intent and conversions, stronger brand loyalty, and a greater understanding of what attracts and converts shoppers.
Make a Unique Customer Journey a Reality. Let’s Connect!
If you’re interested in how to make your products shoppable across all brand-owned assets or to integrate a 3D/AR experience, speak with our experts. Dream big, and we can create a tailored omnichannel experience that engages your audience and maximizes conversion at every digital touchpoint.
